Mexico - The Have and Have Yachts

Open Ocean · Cabo Memory · Yacht Design

The CallMega Yacht A: Mega Beautiful or Mega Ugly?

A bow that appears to float above the water, a submarine silhouette, and one yacht impossible to mistake for anything else.

The First Question

Beauty or Brutalism?

Russian oligarch Andre Melnichenko has a mega yacht called A. Is it mega beautiful or mega ugly?

The bow seems to rise above the waterline, creating a cool submarine effect. It does not look designed to blend in. It looks designed to provoke a verdict.

Some yachts announce wealth. This one announces an argument.
Mega Yacht A with its distinctive submarine-like bow profile

Yacht A

The Submarine Effect

The hull profile appears to sit above the water, making the vessel look part yacht, part submarine, and part moving sculpture.

The Memory

Somewhere Between Cabo and the Open Ocean

I had seen it two years earlier somewhere—either Cabo or out on the open ocean. I cannot remember exactly where.

That uncertainty may be the best measure of the design. The place disappeared from memory. The yacht did not.

The Design Equation

Strange Lines + Unforgettable Presence = Successful Provocation

The Elixir

Ugly Can Be Forgettable. This Was Not.

Whether A is beautiful may remain unresolved. What is not unresolved is its effect.

Good design asks to be admired. Iconic design demands to be discussed.

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